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Published on:

24th Nov 2025

You're Making Culture Too Hard with Todd Wuestenberg

What if the strongest culture strategies aren't crafted in boardrooms, but in breakrooms, maintenance closets, and one-on-one hallway conversations?

In this episode, Amy Lynn Durham is joined by Todd Wuestenberg, Chief Culture Officer at Haverkamp Properties, to explore how culture becomes tangible when ordinary people are empowered to create extraordinary impact.

Drawing from his agricultural roots and over two decades in leadership, Todd offers a grounded, people-first perspective on building cultures that truly care.

Together, they unpack three pivotal ideas:

  1. Culture as Stewardship: Why true culture means caring for people, not just hitting KPIs.
  2. From Posters to Practice: How to move from laminated values to lived behaviors through everyday recognition and leadership modeling.
  3. Measuring What Matters: How honest, third-party culture surveys can spark real dialogue, realignment, and renewed trust across departments.

Todd and Amy also explore the power of peer-to-peer recognition, redefining the "customer" within departments, and how "work-life harmony" is the new standard for a healthy workplace.

Listen if you're ready to stop chasing performance and start cultivating purpose.

🎧 Create Magic at Work® is hosted by Amy Lynn Durham, executive coach and founder of Create Magic at Work®, where spiritual intelligence meets modern leadership.

Additional Resources:

  1. Connect with Todd on LinkedIn
  2. Discover Your Spiritual Intelligence at Work
  3. Connect with Amy Lynn Durham
  4. Learn More About Create Magic at Work

Key Takeaways:

  1. Culture means caring for people, processes, and the organization.
  2. Leadership must model values, not just display them.
  3. Peer recognition builds authentic workplace connection.
  4. Culture starts with micro-teams, not top-down mandates.
  5. Work-life harmony replaces outdated balance expectations.
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About the Podcast

Create Magic At Work®
Spiritual Intelligence, Conscious Leadership, and the Future of Work
Create Magic At Work® is a leadership podcast exploring spiritual intelligence, conscious leadership, and the future of work. Through conversations with visionary leaders, coaches, authors, and entrepreneurs, the show examines how leaders can navigate uncertainty, cultivate self awareness, and create workplaces that are both high performing and deeply human.

Many episodes explore themes such as transformational leadership, intuition in decision making, organizational change, and the inner work required to lead well. The show also introduces frameworks rooted in spiritual intelligence, including SQ21, the Archetypes of Change, and the Edgewalker philosophy. These perspectives help listeners understand how people respond to transformation and support leaders in walking the edge into quantum leadership, where business decisions ripple outward for the greater good.

Listeners of Create Magic At Work® are leaders who want to edgewalk rather than sleepwalk through their work and life. They want to bring their full selves into the spaces they inhabit, including their spirituality from a faith neutral lens. Many are founders, coaches, and professionals seeking deeper meaning in their work and lives.

If you care about leadership that blends strategy, spiritual intelligence, and the courage to walk the edge during times of change, you're in the right place.

About your host

Profile picture for Amy Lynn Durham

Amy Lynn Durham

Amy Lynn Durham is the founder of the executive coaching firm Create Magic At Work® and Magic Thread Media™, a curated boutique podcast network of conscious voices. She is an executive coach and leadership advisor who works with senior leaders and organizations navigating complex change.

A former corporate executive turned executive coach, Amy blends grounded business experience with a deeper exploration of spiritual intelligence and quantum leadership. Her work helps leaders expand beyond traditional leadership models to consider the ripple effects of their decisions on people, culture, and the future.

Amy believes magic at work is not a metaphor. It emerges when leaders go beyond emotional intelligence and cultivate spiritual intelligence, learning to lead from their higher selves rather than from their ego. Through her work, she helps leaders develop the awareness and presence needed to make wise, compassionate decisions even when under pressure while maintaining inner peace.

She is the host of the globally recognized Create Magic At Work® podcast, where she interviews visionary leaders, authors, and change makers exploring spiritual intelligence, conscious leadership, and the future of work. The show often features what Amy calls “voices from the edge” — leaders and thinkers who challenge conventional ideas about leadership and human potential.

Amy is also the author of Create Magic At Work® and Creating Career Magic: A Daily Prompt Journal, and is a sought-after speaker and podcast guest known for bridging modern business challenges with spiritual intelligence, relational wisdom, and practical leadership insight.

Across all of her work, Amy’s mission is to help leaders make wise, compassionate decisions even under stress while envisioning workplaces where people and performance thrive together.

UC Berkeley Certified Executive Coach • ICF Certified Coach • Certified Spiritual Intelligence Coach (SQ21) • Archetypes of Change Facilitator • Edgewalker Facilitator